JENNA BICKNELL — DIRECTOR OF HOSPITALITY

Born and raised in Pasadena, California, Jenna has more than 16 years of experience in curating unique hospitality experiences and services. She moved to Walla Walla in 2002, where she studied politics and environmental studies at Whitman College and fell in love with the local community. Prior to joining the Echolands team, Jenna worked as a project manager for Cayuse Vineyards, a general manager for Whitehouse-Crawford and Walla Walla Steak Company, and as an executive director for Walla Walla’s Sustainable Living Center. Since 2020, she has managed her own company, Curated Walla Walla, a tour operator that provides local knowledge and access to the best kept secrets and top spots in Walla Walla.

A sustainability advocate and entrepreneur, Jenna is passionate about Walla Walla’s history, community and agriculture. She has visited vineyards in Washington, California, France, Spain and Argentina, and has found few regions more distinctive than the Walla Walla Valley.